Alta B Weekend
Saturday, July 27th & Sunday, 28th, 2024
Alta B’s 83rd Birthday Celebration in 1980 – our first Alta B weekend!
What is Alta B Weekend?
Alta B Weekend is our annual Customer Appreciation celebratory weekend. The weekend is named after the Wagner matriarch, Alta Button, (seen here at the inaugural Alta B Day in 1980). Join us for Alta B Weekend celebratory festivities and outstanding discounts!
Alta B at her 83rd Birthday Celebration in 1980
The first Alta B Day was held in July of 1980, as Alta’s 83rd birthday party. We have continued this tradition and we invite you to celebrate with us!
There is no cover charge or ticket required, but it is a very busy weekend so we recommend advanced reservations for our guided tastings with our staff at the indoor bars (reservations can be made online or by calling the winery).
As always, flights to enjoy on the deck at The Vantage Point on Seneca or the lawn are first-come-first-serve and we will not be taking reservations. Visit our What to Expect at your Wine Tasting for more information about our different tasting and flight options.
All weekend, in the gift shop, take advantage of the great discounts on wine, beer, and gift items. (Alta B Weekend sales are only valid at the Winery/Brewery)
If you can’t make it to the winery for Alta B weekend, keep an eye on your email on Monday, July 29, 2024, for our Annual Alta B Day Online sale! If you won’t be visiting the winery or our booth at the FLX Wine Fest, make sure you are subscribed to our Enews and set a reminder to check your email and place an order on Monday, July 29, 2024.
The online sale will be One Day Only!
Alta B Wines
When Bill Wagner set out to create a wine for his mother, Alta Button Wagner, he discovered that what she really wanted was not a fancy wine for the aristocrats, but a truly great wine for real people, full of flavor and not overly dry. Simple and elegant, but down to earth just like Alta B. herself.
Alta B Red was the first with Alta B White and Alta B Blush following to form our trio of sweet, fruity & refreshing Alta B wines.